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MY FOOTBALL KIT was delivered to children participating in the “Maruhan x Sint-Troiden VV Cup,” a soccer tournament aimed at revitalizing the local community of Yachiyo City! For Maruhan East Japan Company, Ltd.

The MARUHAN x Sint-Troiden VV Cup soccer tournament for elementary school soccer teams in Yachiyo City was held on Saturday, August 19, 2023, at the Yachiyo City General Ground in Chiba Prefecture.

Maruhan East Japan Company, a special sponsor of this tournament, sympathized with the system whereby the use of MY FOOTBALL KIT as a local revitalization tool also leads to support, and delivered MY FOOTBALL KITs purchased by the company to the 500 or so children who participated in the tournament. The MY FOOTBALL KIT was delivered to approximately 500 children participating in the tournament. Here is a report on the event.

Translated with DeepL.com (free version)

On March 31, 2022, Maruhan Corporation, through its subsidiary Maruhan United Partners Inc. (operated by Maruhan East Japan Company), entered into a capital and business alliance with the Belgian League soccer team Sint-Troiden VV (Head office: Sint-Troiden, Belgium; President & CEO: Takayuki Tateishi; hereinafter referred to as “STVV”), a Belgian League soccer team. Currently, we have concluded a platinum sponsorship agreement and are supporting the development of the team and its players who are challenging the world together with STVV supporters and sponsors.

Maruhan East Japan Company, Ltd. will further co-create a relationship between Yachiyo City and STVV through this tournament. We aim to nurture physically and mentally healthy youth through soccer and to expand the circle of friendship by improving the skills and friendship of the teams participating in this tournament. Maruhan East Japan Company, Ltd. is a special sponsor with the aim of further revitalizing the community through this activity.

Although the day was extremely hot, the children worked on the assembly without losing focus. They also naturally communicated within the team, helping each other and their teammates.

Once completed, they used their own BALL KIT to run around the field and kick a ball.

We have received comments from MARUHAN East Japan Company, Ltd.

MARUHAN East Japan Company's Purpose “Aspiration” is. We are committed to creating a variety of entertainment in a world that is facing all kinds of social issues. As MARUHAN East Japan Company, we are committed to creating diverse entertainment in a world that is faced with all kinds of social issues.

Through soccer and other sports, we will continue our entertainment activities that benefit children and the community.
We want people to be glad that MARUHAN exists, and ultimately, we will take on the challenge of becoming an “indispensable presence” in the community and society.

Once again, we had a wonderful experience that delivered an opportunity for the children to grow, and I believe that it helped to build further relationships between MARUHAN East Japan Company, Ltd. and the local community.

Thank you again to everyone at MARUHAN East Japan Company, Ltd.